Smart Group
Ukrainian distributor of innovative tech
Smart Group is a leading distributor of cutting-edge gadgets and consumer tech in Ukraine. As an official partner of top international brands, they supply major retail networks and run their own e-commerce platform and brand showcase — WO.ua (which we also helped create).
We developed a new brand identity and corporate website with a unique black-and-white design, geometric layouts, and smooth animations — everything crafted to highlight the showcased products without competing with them.
Later, we designed an interactive B2B portal with one-click purchasing, drag‑and‑drop order uploads, and auto-updated inventory data — improving UX for retail managers and automating routine tasks for smoother operations.